Sustainability is not just a buzzword, and its frequency of use points to the fact that more and more people are understanding its importance in ensuring quality of life for all.
The term sustainability was coined at the UN in 1987. As defined by the Bruntland Commission, it means “meeting the needs of the present without compromising the ability of future generations to meet their own needs.”
This concept invites us to think about the future in a responsible way, no longer thinking about immediate benefits, but to find guarantees that each of our choices will have a positive impact and result in a positive contribution to humanity.
On December 12, 2015, the Paris Agreement was born, an international treaty on climate change that was adopted by 196 parties at COP21 Aimed at limiting global warming, this agreement represents a transcendental step for the planet, since it is the first time that there is a binding agreement in which all parties are united in a common cause: combating climate change.
The implementation of the Paris Agreement is a boost to economic and social transformation, and we are already beginning to see how countries are focusing their efforts on creating solutions, including technological ones, to advance on the road to sustainability. These initiatives have not only been adopted by large companies and entrepreneurs, but are gradually growing in popularity among individuals, which proves that society is already acting in favor of making decisions in line with the preservation of the planet.
Organizations have made great contributions in spotlighting environmental problems problems, and thanks to them, sustainability has become a tangible goal. Countless media brands have used their platforms to spotlight these environmental issues, resulting in documentaries, micro-briefings, interviews and events that invite us to understand the depth of these issues and learn about what international and private organizations are doing to combat them.
Sustainability cannot be seen as a movement in which only governments, companies or organizations have an inherent role. On the contrary, we can lead a sustainable life, in our homes, in our daily lives. These small changes we make today will pay off in the medium term.
That is why, hereby, we invite you to connect with us to share information, tips and you experiences on the road to sustainability. Because I’m sure that you also want to leave a legacy to our land, a generation more aware and working for their welfare.